Corporate America Loves a Good Design Sprint

The Design Sprint idea has it’s roots firmly in the technology venture world, but I’ve seen traditional enterprise companies swoon over the idea. For good reason. It addresses several barriers that often plague the relationships between in-house design teams and their business partners.

Why do businesses love the idea of a Design Sprint?

It Sounds Fast

It’s Inclusive

It’s Tested

Setting It Up

Do a Test Run or Three

Pick Low Pressure Tactics

Be Sure About Delivery

Design Leader, Sporadic Writer.

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